This post is part of our live coverage of FinovateEurope 2014.
Next, Backbase demonstrated how it will cut back office processing time with its new mobile account origination and enrollment module:
“We are launching our new mobile origination and enrollment module at FinovateEurope 2014. With the strong mobile capabilities of the Backbase Platform and the growing digital marketing capabilities, we are now including an out-of-the-box tool for seamless mobile enrollment experiences.The new key features are:
- Complete mobile application development capabilities within Backbase
- Out-of-the-box enrollment and origination capabilities to support the online application process including camera facilitated image matching for insurance claims and digital image ID authentication using driving licenses for example – all linked with the FI’s back-end system (STP), with campaign analytics to track and monitor the campaign’s results”
Presenting Jouk Pleiter (CEO & Co-Founder) and Jelmer de Jong (Global Head of Marketing)
Product Launch: February 2014
Metrics: Privately funded, 150+ employees, offices in New York, Amsterdam, London, Singapore, and Moscow
Product distribution strategy: Through financial institutions, licensed
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